Redesigning the App Center for ExactTarget was a different challenge than normal since this process is highly technical and the persona using this flow is also highly technical, as opposed to our general marketer persona. This meant we had to balance necessary complexity while still making the overall process feel intuitive.
Early Activity Flow
I started by detailing the activity flow based on requirements given to me by the product owner as well as conversations with the team's engineering lead. In this new simplified workflow, I used an intuitive and easy to follow wizard. I also show some of the other touch points where users can manage their packages or apps.
Detailed Wireframe Examples